First Trademark Registration under the New “Consent System”
Updated: March 12, 2026 In this article, we introduce the first trademark registration achieved under Japan’s newly implemented Consent System and provide our comments based on this case. The Consent System, effective as of April 1, 2024, allows the registration of a trademark even if it is identical or similar to a prior registered trademark, … Continue reading First Trademark Registration under the New “Consent System”
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